STATE-OF-THE-ART
TECHNOLOGY FOR CPG TRADE PROMOTION MANAGEMENT
The diagram to the right graphically
depicts the Account Review 7 software architecture.
All of these logical layers can run on just one physical
server, or each layer can utilize one or more physical
servers. The ability to add or reduce processing
power applied to any layer is one of the ways that
Account Review 7 can economically scale up or down
to meet the trade promotion management needs of any
CG organization. This layered approach also makes
it easier for Synectics Group to keep current with
technology by enabling us to upgrade or enhance only
the layer where new technology is available.
Account
Review is TPM software for CPG companies utilizing Microsoft's
.NET technology, one of the most advanced web-based tool
sets. Account Review's source code is object-oriented and
is written in C#, a leading software language within Microsoft's
Visual Studio.net.
Account Review has been designed to support ANSI compliant
SQL database engines, such as Microsoft SQL Server.