The
recently acquired Refrigerated Processed Meats
(RPM) Division (formerly IBP) of Tyson Foods,
Inc. has requested that Synectics Group prepare
and conduct a series of training sessions
for the Tyson RPM broker sales force throughout
the country. These training sessions will
train the Tyson RPM broker network on the
Account ReviewTM trade promotion management
software, and will focus on using this system
to more effectively and efficiently analyze
and plan trade promotion events. The SGI training
will be conducted in five geographic locations
during April and May 2002. Both Tyson Foods
and IBP were Synectics Group clients before
their recent merger.
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